The As If Principle: The Radically New Approach to Changing Your Life, by Richard Wiseman

Free Ebook The As If Principle: The Radically New Approach to Changing Your Life, by Richard Wiseman

The As If Principle: The Radically New Approach to Changing Your Life, by Richard Wiseman

The As If Principle: The Radically New Approach to Changing Your Life, by Richard Wiseman

The As If Principle: The Radically New Approach to Changing Your Life, by Richard Wiseman

Free Ebook The As If Principle: The Radically New Approach to Changing Your Life, by Richard Wiseman

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The As If Principle: The Radically New Approach to Changing Your Life, by Richard Wiseman

From a bestselling author and the most-followed psychologist on Twitter, this “intriguing new slant to personal transformation” (Kirkus Reviews) shows you how to take control of your life in an instant.

Victorian philosopher William James had a theory about emotion and behavior: It isn’t that our feelings guide our actions (feel happy and you will laugh). On the contrary, it is our actions that guide our emotions (laugh and you will feel happy). This led James to a remarkable conclusion: “If you want a quality, act as if you already have it.”

Roused by James’s astonishing discovery, renowned psychologist and bestselling author Richard Wiseman confirms James’s principle and shows how the self-help genre has for too long put the cart before the horse in trying to help us take control of our lives. Bringing to the table a dazzling array of firsthand experiments, surprising histories, and psychological case studies, Wiseman illustrates in brilliant detail how we can apply this principle in our daily lives:

Smile to become measurably happier

Wash your hands to drive away guilt

Clench your fist to increase your willpower

Eat with your nondominant hand to lose weight

Nod while speaking to become more persuasive

Act like a newlywed to rekindle your marriage

Lively, engaging, and truly mind-changing, The As If Principle is that rare gem that offers real, workable solutions for your day-to-day goals while helping you to instantly take control of your emotions. Whether it’s quitting a bad habit, persevering through a difficult task, or achieving your dream self, The As If Principle can help. Don’t just think about changing your life. Do it.

  • Sales Rank: #461047 in Books
  • Published on: 2014-01-21
  • Released on: 2014-01-21
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.37″ h x .80″ w x 5.50″ l, .55 pounds
  • Binding: Paperback
  • 304 pages

Review
“’The most-followed psychologist on Twitter’ re-examines the process of creating personal change and growth… By flipping current psychology theories upside down and putting motion before emotion, one can have better relationships, fight depression and anxiety, lose weight and stop smoking (or curb other addictive behaviors), grow more confident, and slow down the effects of aging….[An] intriguing new slant to personal transformation.” (Kirkus)

“Drawing from such well-known trials and tests as the Zimbardo prison study and the Stanislavski acting method, as well as historical and pop culture figures like Frederick Douglass and Joan Baez . . . A convincing argument for the power of action.” (Publishers Weekly)

“Wiseman’s The As If Principle explains how to instantly take control of your emotions. Whether it’s quitting a bad habit, persevering through a difficult task or achieving your dream self, you can make it happen.” (AskMen.com)

About the Author
Richard Wiseman currently holds Britain’s only professorship in the area of public understanding of psychology at the University of Hertfordshire, where he has gained an international reputation for research into luck, perception, belief, and the science of self-help. He has written four bestselling books that have been translated into more than thirty languages: The Luck Factor, Quirkology, 59 Seconds, and Paranormality. He lives in London.

Most helpful customer reviews

35 of 36 people found the following review helpful.
IS THIS THE SAME BOOK AS RIP IT UP?
By E.C.R
I really like Richard Wiseman for his pragmatic approach to psychology and self help.Was going to order this thinking that it was a new book but in checking the table of contents i realised that the chapters (not the intro) are exactly the same as his 2012 book Rip It Up which i already own.Check it out before buying.

50 of 55 people found the following review helpful.
Disappointing
By Michael P. Maslanka
I loved his 59 Seconds books:useful, funny, and to the point. Here he tries to tease out what would pass as a chapter in one of those books and turns it into a 245 pager. Good intentions, weak results. His Big Idea:If want a quality , act as if you already have it. His As If theory states that your actions drive your emotions(you smile and you feel happy), as opposed to the emotions driving the actions(you feel happy, thus you smile). If we train our minds this way, we can transform ourselves into what we want to become. He cites some studies that confirm the obvious(how a person dresses creates an image) and those you adopt power poses feel more powerful and notes Zimbardo’s prison experiments which fit into the As If mindset. Like I said, an interesting and useful idea, but not worth $25 and hours of reading.

8 of 8 people found the following review helpful.
This book blasts typical self-help advice and offers refreshing and simple common sense advice: FEELINGS ARE SHAPED BY BEHAVIOR
By Marku
This book might be even better than his first book, 59 Seconds. Mr. Wiseman simply blasts your typical sell-help advice about using visualizations, affirmations, hypnosis and other inner game tools. You change your inner self when you change the way you ACT/BEHAVE.

According to Mr. Wiseman, behavior is everything. I’ve spent so many years using different self-help theories, which over-complicate everything and don’t deliver any results. But Mr. Wiseman confirmed what common sense suggests: change the way you act.

That famous actor who played a Nazi in the movie ‘Schindler’s List’ (I am not sure if it was that movie or another famous Nazi movie) said that he couldn’t wait for the filming to finish. When he was asked ‘why’, he said that ‘acting like a ruthless Nazi officer for the past few weeks has changed me internally; I feel like I am becoming a ruthless Nazi’.

Force yourself to smile and you will feel happier. Start badmouthing someone to other people and you’ll start disliking that person. Hug a stranger and you’ll find that you have some emotional affection for that person. Pretend to flirt with someone and you’ll find that you’re starting to like the person.

Of course, every claim that Mr. Wiseman makes is substantiated by simple scientific evidence (in the form of experiments that any average person could conduct). I wish I had read this book instead of 30 other books on self help. This one is based on evidence and common sense. And most importantly, the advice works!

I am now going to quote myself about what I said for Mr. Wiseman’s previous book, 59 Seconds, since the same quote applies to this book too.

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A very wise man has said “Studies either confirm what common sense suggests or they are wrong (except in some rare cases).” This book proves that. When you read most conclusions for the various advice of Mr. Wiseman, you will realize that most of the conclusions are common sense. The Self-Help movement unfortunately doesn’t follow this rule since their solutions are usually very illogical but they sound sophisticated because they are written in Woo-Woo New-Age lingo and that’s why people think that they are profound.

Here is another quote from that same wise man that I mentioned in the previous paragraph: “One of the great mind destroyers of college education is the belief that if it’s very complex, it’s very profound.” (Dennis Prager)
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